Xen Accounting

As a trusted digital partner to Xen Accounting for over 12 years, we’ve had the privilege of helping them evolve their online presence across three distinct website iterations. For this latest project, our goal was to build a powerful new platform to increase conversation and allow them to grow their business.

Our solution

Our approach was a start-to-finish process that combined strategic insights with technical and creative excellence.

Strategic foundation

We began by developing a comprehensive content strategy and information architecture to ensure the new website would be intuitively structured. This laid the groundwork for an experience that would guide visitors seamlessly through Xen Accounting’s services and resources and increase conversions.

UX/UI design

Building on the strategic foundation, our team built a Figma library which reflected Xen’s branding and developed the complete UX/UI design system. We reimagined the user journey and visual layouts, all while staying true to the client’s established branding. The result was a clean, professional interface that was both easy to navigate and visually compelling.

Technical execution

We then brought the entire design to life, creating a modern WordPress website with a strong emphasis on performance and analytics. We implemented robust tracking to provide the client with the data they needed to make informed business decisions.

Key outcomes

The result is a fast, intuitive, and expertly designed website that truly reflects Xen Accounting’s brand. By focusing on a seamless user experience and measurable performance, we delivered a powerful digital platform built for their next decade of growth.